Stuck in a Career Rut? Allow us to point you in the "Wright" Career Direction

Modern Ways to Job Search

 

Social media is enabling job seekers to market themselves creatively to employers, and the image above highlights some of the tools they are using. Of course, Twitter, LinkedIn and Facebook take centre stage. With so many tools, one is left to wonder if the days of the paper resume are really numbered, or as it’s often touted, if “the resume is dead!”  As seen on the image, one-third of human resources managers predict that traditional resumes will be replaced with social/business networking sites.

With respect to networking, although the term generally conjures up images of forced smiles and awkward conversations, it is well-known that more than 80% of job opportunities are found in this manner. Therefore, the onus is on job seekers to learn effective networking skills to improve their chances of job search success.

A blog is a non-intrusive way to get employers interested in your brand without even applying for a job”, says one statement in the image.  This is a message I constantly sell to job seekers, including a group of communications, advertising and marketing professionals I spoke with recently. Use a bit of creativity, start your own blog or contribute to other blogs to stand out from the crowd and grab the attention of potential employers.

While job seekers should embrace these modern job search tools, they also need to be cautious. Using these tools to bash one’s boss or to post inappropriate comments or images online is a breach of social media etiquette.

 

Google+…What is This?

Two weeks ago I had the pleasure of speaking with 30+ Internationally Trained Engineers at Humber College about marketing themselves to employers. After I had touched briefly on the Big 3 social networking platforms – LinkedIn, Twitter and Facebook – I introduced Google+. “Google what?” they asked. If you haven’t heard of it yet, Google+ is the new kid on the social networking block that arrived on the scene in June. Think of it as a blend of LinkedIn, Facebook and Twitter.

Now, you may already be suffering from social media fatigue and do not want to hear about another one. However, Google+ is worth exploring. Why? Recruiters and hiring managers are there. Some are already using the Hangout feature to conduct interviews and meetings. Career coaches, resume writers, HR and public relations professionals, and marketing and communication experts are using this same feature to network with each other.

If you are an early adopter, you have a chance to follow these professionals and get to know who the other players in their circles are, who they are connected to and who are connected to them. You will have an opportunity to network with other users who, as they get to know you, may be able to help you in your job search or career transition. Remember, networking is key!

Speaking of early adopters, blogger/author/speaker, Chris Brogan is writing a book on Google+. Imagine that, and the platform is not yet 3 months old. As a job seeker or career changer, you need to be acquainted with all these social networking tools, and they are basically free. Explore and see which one aligns best with your interest and goals, then dive in. As the saying goes, “The early bird catches the worm.” You need to be leading the pack ahead of your competitors.

Years ago when blogs weren’t that fashionable, I suggested to a colleague that she creates a blog to showcase her expertise and distinguish herself as a communications specialist. Of course, it was the intent that someone would notice her extraordinary writing capabilities and contact her. She told me that blogging was a fad that would soon wane! Well, the would-be fad is now main stream.

Don’t get left behind. You already know how difficult it is to find job opportunities through traditional means. The use of social media in your job search is critical. Whether or not you jump on the Google+ bandwagon, you owe it to yourself to find out what it’s all about. Here  is a link that explains the basics of Google+:  Introduction to Google+. Once you have reviewed it, post a comment to tell me your thoughts.

At the moment, you can only join Google+ by invitation, and I have been allotted 150 invitations.  If you would like to test-drive it, send me an email with ‘Google+’ in the subject line and I will send you an invitation. View my profile-in-the-making at http://gplus.to/careertips2go. Remember, like Facebook, Twitter and LinkedIn, Google+ is F.R.E.E.

Tips for Moms Returning to Work – Part IV

When you are taking time away from work for motherhood, keep networking. The single most important thing you can do is keep in touch with former co-workers and other contacts.

Stephanie AuWerter, Senior Editor SmartMoney.com

Are you a mom returning to work?  Follow our series:

Tip # 4: Connect with professional associations. You may have heard of  the ‘six degrees of separation’ adage – that everyone is only separated from everyone else by six degrees. Research professional and business associations in which you have an interest, sign up for their ezines, visit their websites and read their blogs to get current information on what’s happening in the industry. Contribute to discussion forums and attend monthly meetings where you can meet and network with individuals who could provide you with the key to your next job. Put yourself in a position to meet new people – those who can get you closer to your next employer.

Tip # 5: Arrange practice interview sessions. Think of the interview questions that would present a challenge for you and practice answering them with someone who will give you some candid feedback.  Become familiar with behavioural interview techniques, and practice to frame your answers in terms of stories. Be prepared to answer questions that begin with “Tell me a time when… or Give me an example of…” Make sure to project confidence while referring to the time you were away from the workforce. Never apologize for your absence.